“If you honor and serve the people who work for you, they will honor and serve you.”– Mary Kay Ash
Another week, another week closer to honorable leadership?
This quote speaks to me because I was raised around this philosophy. I grew up in a family business with thousands of incredibly appreciated workers.
All business must be honorable if it is to survive, thrive, and do well for the community around it.
This week, we’re helping a new business launch. And I guarantee you that in their line of work, they would go nowhere fast were they not honorable.
Honor: An Interfanatic Quality
When you work with honor, people know they can depend on you. Trust comes from doing deals with honor.
There’s no reason to go into business if you refuse to hold your honor and that of your customers in esteem.
Hopefully, that’s why we’re here after over 20 years. We always treat our customers with honor. I know our customers appreciate the work we do.
West Coast Jewelers – Bringing Business with Honor
The cash for gold business is not one known for honor. But Firas Sayegh and his family business are determined to raise the bar on their competition.
“West Coast Jewelers pay for gold like coin dealers pay: the most.”
It’s a difficult thing to open any business. But the thing about West Coast Jewelers is that they have a very clear unique selling proposition. They do custom jewelry for beauty, and also for investment.
Everyone knows that taking scrap gold to a cash for gold place is the best way to lose money. They pay the least – sometimes a criminally small amount – for gold. Jewelers pay the next most, and coin shops pay the most. As West Coast Jewelers works with bullion dealers, they’re almost like a coin dealer who does jewelry. They pay for gold like coin dealers pay.
But the most important thing Firas brings to his business is his honor. And he knows this. You don’t get far in the gold and jewelry business cheating people. Not ever, but especially in the age of social media. Firas Sayegh and West Coast Jewelers are transparent and embrace social media, like so many young entrepreneurs. The people of West Coast Jewelers deal in honor.
Interfanatic Service Focus: Interfanatic Power Landing Page Creation & Optimization
When you set up your new digital advertising campaign, it’s always most efficient to pair your ad campaign with a landing page to match.
We set up landing pages. And then we watch the data and learn from it. We improve. We keep tweaking until we get the most out of the campaign and landing page, making them work together beautifully.
Get more from your digital ad spend. Get us to set up and optimize a landing page that converts.
Interfanatic: Dealing in Honor
We’re here by the grace of God to help you by doing what we do best. And we do it for you honestly, with honor.
This week’s image:
Interfanatic‘s founder, Ryan Delane, takes or creates every image you see in our social feed.
I remember watching Steven Tyler talk about the way he wanted to honor his fans. It’s not the same thing as honoring your workers, but it seems like the right message. You have to truly honor your fans with truth, hard work to create excellent results. We got to go see Aerosmith in concert last year in Vegas, and man what a show. It was a wonderful experience, and I felt honored to be there, and honored by the Aerosmith troupe.