social media marketing

“Sincere deeds invite new friends.”

– Toba Beta

Sincerity, according to Beta, is an invitation. Truthfully, the opposite can be, also. But sincerity isn’t questionable, as levity might be. Sincerity is always a foot forward, a gesture of love and kindness.

Sincerity is always a way forward. When people observe sincere deeds, they want more.

Sincerity is the Interfanatic quality we celebrate this week. During a nervous time, sincerity and honesty are a welcome respite. And we welcome new friends with our sincerity.

Sincerity: An Interfanatic Quality

Sincerity builds trust. Trust builds relationships. Relationships are the foundation of business. In that way, sincerity is the foundation of all business.

Without sincerity nor trust, businesses cannot feel secure working with other businesses. Sincerity is the bedrock of B2B relationships.

Which is why, as we celebrate sincerity, we also celebrate the Palos Verdes Peninsula Chamber of Commerce. It is a small but mighty group, all working extremely hard for their member businesses in Southern California.

When you talk to the folks at the PVP Chamber, there is no doubt they’re thinking of you and working to promote your best interest in all they do.

They’re sincere.

Palos Verdes Peninsula Chamber of Commerce: Building Relationships on Sincerity

The staff of the Palos Verdes Peninsula Chamber take their task seriously. They know they exist for the will of their members. The Palos Verdes Peninsula is a small but tight community. The Chamber supports their community and businesses with a one-on-one partnership you don’t normally see from a Chamber in Commerce.

As soon as businesses were told to close their doors, the Chamber stepped up, immediately providing distance networking opportunities. They shifted gears the way only a small and focused organization could.

“Sincerity is the bedrock of B2B relationships.”

And this behavior, this fervor, all comes from sincerity to do what’s right for its members.

When you’re interested in checking out a business in Palos Verdes, on the Peninsula (on the Hill, as it is known colloquially), call the Chamber to see if they’re a member. If they are, get the Chamber’s opinion on the business. If they’re not a member, it might be better to find a business that is.

Social Media Marketing with Interfanatic: Building a Solid Interface to the Community

Last year, Interfanatic partnered with the PVP Chamber to handle the social media aspects of Chamber outreach. We handled the live posting from the PVP Chamber’s PV Street Fair, and then continued with a Social Media program for the Chamber.

The results were astonishing. The Chamber was able to grow some of its Social Media Channels incredibly in just a short period of time. The community learned more about member businesses and Chamber activities, and the collaboration was incredibly successful.

Social Media is a crucial part of outreach and customer service in 2020. During this time of COVID-19 social distancing, there will be no PV Street Fair, but rest assured if you need to find out about your local Palos Verdes business community, the PVP Chamber knows what’s happening.

Interfanatic & Sincerity

As we said before, without sincerity nor trust, businesses cannot feel secure working with other businesses. A sincere demeanor is the bedrock of B2B relationships. Perhaps that’s why we’re proud to have great relationships with many businesses spanning multiple decades.

We do what’s right for our customers. You can take that to the bank.

This week’s image:
Interfanatic‘s founder, Ryan Delane, takes or creates every image you see in our social feed.

Ah, a real photograph. It was a beautiful but ominous day. My wife and I were out for a walk on one of the last days the Esplanade was open. We were already social distancing, but I took the opportunity to grab some photographs before going indoors for a lengthy period.