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Justice: VDB Coins – Interfanatic Customer Spotlight

Justice is critical to successful society. Without true justice, fairness in life, in civility, and in business cannot exist. Justice is so important to our way of doing business it’s one of the primary symbols in our logo! We always treat our customers fairly, and we always regard our customers who treat their customers fairly. Customers like George Huber of VDB Coins.

George has been our client for a few years now. He came to us a bit ago after he was referred by another of our happy clients. His site was sorely out-of-date, and it needed a refresh. So we gave him one! Check out the short video below to see the facelift we gave his site.

And George Huber is many things good, but one of them is he’s quite interested in chess. Which leads brought us to this quote from almost 100 years ago. In chess, sun shines justice. George’s business has shined justice upon him, too.

VDB Coins: Because life is too short to buy ugly coins.

Well, it is! If you’re going to buy coins for your collection, you want the nicest you can get, and you want the most beautiful coins. Ugly coins do not appreciate nearly as much as beautiful ones. Probably because more people appreciate beautiful coins more than ugly ones.

George is an avid numismatist. When you go on his site, you’ll find that most of the stuff everyone really wants isn’t for sale – because it belongs to George! He only buys coins he would want in his collection. The result is his site has some really nice coins.

George is big into attractively toned coins – and with good reason. If you ever want to have a drool over lovely coins, I recommend popping by George’s site. And his coins really are that good. They don’t just photograph well, the are really nice in-hand.

VDBCoins.com Website Redesign Before & After

And, despite the misleading moniker, George carries more than VD Brenner Lincolns! He has all sorts of goodies on his site. Of course, he always seems to have a very nice 1909 VDB Lincoln Wheat, and of course he regularly has lovely 1909-S VDB Lincoln Cents, but he has more than that, too. He’s got something for everyone – coins for collectors with all kinds of budgets. So check out his site! It’s nice. Of course, since we made it for him, I’m rather partial…

Justice: An Interfanatic Quality

On the chessboard of the masters, lies and hypocrisy do not prevail for long. Finally they will be hit by the thunderbolt of a creative combination, a fact they cannot obscure, at least not for a long period – as the sun of justice shines brightly in the battles of chessmasters.

Emanuel Lasker

The same is true in business. You can be a poor businessperson, you can treat your customers poorly, or give them poor service or product… But not for long. In the age of Yelp, the sun of justice shines brightly in the battles of business.

Which is why George Huber is successful. He does things his way, the right way. Huber doesn’t mess around. He sells nice coins for a fair price and the result is a grand collection of his and grand coins in the collections of his customers.

We strive for the same. We try very hard to treat our customers fairly – perhaps more than fairly. So far, the sun of justice is with us. We’ll keep working hard to make sure that remains true.

Interfanatic Service Focus: Interfanatic Basic+ SEO Website Management

Last week, talked about Carroll Smith and Basic Production – how we build simple websites. This week, we unveil our new suite of management services.

We manage our customers websites. This means hosting, SSL certificates, regular software updates and more. We can put you on a solid server, or for more, a really fast server. And we also package content creation and landing page optimization, for those of you most interested in search results.

As you’ll see from the video below, George wants good search results for some highly competitive keywords and keyphrases. He does a good job of keeping his site updated, and combined with our solid hosting platform, he gets good results. His site has risen in the SERPs every year we’ve managed his site for him. And we could do more, but George likes to handle his content himself.

But what if you don’t? What if you don’t have time to make fresh content regularly? Well, that’s where we come in. We’ll do an SEO Situation Report to figure out where you stand on your most important keywords, and then we’ll begin optimizing for them. Could be a bespoke Landing Page, could be your home page, we’ll get in there once a month and dig around a little to improve things. And we’ll write fresh content targeting those important keywords monthly, too.

All that on top of hosting your site and keeping the software running and the hackers out. All our management services are a really good deal, but our “+ SEO” services are an even better deal – usually you pay only half of what you’re getting! So try it out and see how effective we can make your website.

“What if you don’t have time to make fresh content regularly? Well, that’s where Interfanatic+ SEO Website Management comes in.”

When you have to get your website good search results, use our Management services. We’ll take care of you.

Interfanatic: We’re Just, There.

We’ll take care of you. We have smoking management deals. Take advantage .


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Diligence: VDB Coins – Interfanatic Customer Spotlight

…all things are accomplished by diligence and labor.

Menander

As things are in 2021, they were 2350 years ago, when Menandros wrote great thoughts: they present themselves in drama. Menander was a playwright, a poet, and a comedian in Greece almost 400 years before the death of Christ. We see aphorisms and axioms presented in our modern drama, be it Bridgerton or The Right Stuff or The Marvelous Mrs. Maisel today, all reflecting aspects of the ancient human struggle.

Our problems are not new. Though this quote might be used by the Communist Xi to inspire his people to labor, we can also use it to reinforce our own work ethic.

Menander’s full quote is (undoubtedly a poor translation of the original Greek, but there we are), “He who labors diligently need never despair, for all things are accomplished by diligence and labor.”

I write now as this week I have labored diligently, to bring equity to my being. I have been afforded so much and must afford more, so I must labor diligently to pay for my space. To make a difference.

As it is with all of us: the human condition. And nobody understands that better than George Huber of VDB Coins. In the face of an ever-changing market, George labors diligently with his love of numismatics. He takes my recommendations and writes regularly on his website. The result is better positioning within the search engines.

As he labors diligently, we labor diligently for him.

Diligence: An Interfanatic Quality

It’s easy to work diligently when your customers are happy. It’s easy to work diligently when your customers appreciate your effort.

When things are not going well, we must dig down and keep working diligently until things are well again. When things are not going well, the motivation is to make them well. But when all is well, it’s important to keep on top of it – to keep things there, and going better.

George Huber of VDB Coins is Diligent

Selling coins is not always sexy. There’s a lot of cataloging, a lot of careful inspection, a great deal of labor that goes into a successful coin business. And, of course it can be dangerous. There are many fraudsters lurking, and storing inventory is itself a serious security issue.

To succeed, you must be diligent. And George is that. Especially in this age when everyone is vying for the attentions of the Internet, one must be diligent in their efforts.

We recommend writing and posting regularly to your site. Providing the search engines with regular, fresh, key-word rich, and most importantly valuable content is one way to get noticed and climb the ranks. Your content must be good – not spammy. You must provide information to your customers that they find valuable. But most important, you must be diligent about it. Don’t put it off – do it, and the results will come.

“The search engines reward George’s diligence, and we reward his diligence with our own.”

When George came to us a couple of years ago looking for a site redesign, we emphasized the importance of regular content updates. George loves his online coin shop, and he remains diligent in updating its content. The result is that he has increased his search position since the redesigned site launched in a couple of critical areas.

The search engines reward George’s diligence, and we reward his diligence with our own. The result is a solid website its business owner enjoys.

Interfanatic Service Focus: Interfanatic Basic Social Media Marketing

Social Media is ALL about diligence. You must post regularly, and you must interact with your followers continually.

It’s work. It’s hard work – not back-breaking, but certainly thoughtful work. Theorizing and enacting a lasting strategy of regular, constant posting takes work. It takes diligence.

If you don’t have the ability, we’re here to help. We can help you come up with a strategy and enact it. Interfanatic can even create content for you – content to use on your website, social media, email marketing – whatever!

We have managed some extremely successful social media campaigns for some major brands through the years. Interfanatic takes pride in our ability to work with budgets of all sizes.

If you need our assistance, it is our pleasure to help.

Interfanatic: Laboring with Diligence

We’ show up every day to do the tasks we and enjoy and the ones nobody enjoys. That’s our job. We do it, constantly, so that you don’t have to. We encourage you to, but if you’d rather, we can do that. Just ask us.


This week’s image:
Interfanatic‘s founder, Ryan Delane, takes or creates every image you see in our social feed.

Diligence, an Interfanatic Quality. Interfanatic Digital Marketing founder Ryan Delane takes or creates every image you see in our social feed.
Diligence, an Interfanatic Quality. Interfanatic Digital Marketing founder Ryan Delane takes or creates every image you see in our social feed.

I took this from a friend’s apartment, high within the Long Beach city skyline. On the left, the cranes of the Port of Los Angeles silhouetted against the Palos Verdes Peninsula, then the Wells Fargo building. As the sun sets on another day in the city, I’m thoughtful. I think about the people who show up and work diligently every day to make that town – and every town – go around. We live in a beautiful place. I’m blessed.

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