Honesty: ST Go – Interfanatic Customer Spotlight

ST Go of Beverly Hills, for our Customer Spotlight on Honesty, an Interfanatic Quality

Great peacemakers are all people of integrity, of honesty, but humility.

Nelson Mandela

Integrity, honesty, and humility.

Half of the country right now is relieved, elated even. But half is frustrated and upset. Whether you believe the half that is frustrated and upset is right or not is irrelevant. They are our neighbors.

As I write, we now again have a voice that half of the country believes is one of integrity, honesty and humility. The half of the country that wanted so dearly to believe the lies is unhappy, as they thought their leader was one of integrity, honesty, and humility. He told them what they wanted to – needed to – hear. He told them he won the election and he would continue in his task. He did not.

Now that those lies are exposed, how will they move forward? As humans and as our neighbors, they still hear what they want to hear – just like I do.

“These people,” the universal descriptor of the bigot’s mouth, are my brothers and sisters. They are Americans. They don’t want to be guided.

As the frustrated half of the country watches the Biden inauguration go ahead, will they see that the people who have been feeding them lies – the people assuring them that Trump would have a second term – are dishonest, or, at the very least wrong?

Unity is difficult. Unity requires compromise. Compromise requires integrity, honesty, and humility. Compromise requires work. Compromise allows everyone to be part of the solution and share in it.

Madiba knew that. Well.

There is only one truth. There are not different versions of the truth. Subtle takes can interpret the truth differently, but in the end all we have is honesty as a way forward.

I think of Herair Garboushian, a man who built businesses on honesty. All of my clients built their business on honesty, but Herair has a charismatic way of presenting his business that is honest and profitable. ST Go is founded upon honesty. I respect that.

Honesty: An Interfanatic Quality

In the information age, as it has been for hundreds of years, honesty is difficult to trace. It is told by the people telling the story. If you disagree with their story, or you don’t want to hear it, you are less likely to believe it as the truth. If you can find common ground with their story, it feels honest and you may choose to go along with it.

Crafting the right message is paramount in this world of shades of reality and truth. It’s so difficult to find the truth amongst the lies. But we can help you craft your truth such that people want to go along with it.

We always strive to be honest because other actions are destined for failure. A lack of honesty in business is certain doom. So, we stick to the truth.

Herair Garboushian – Honesty in Business

I like working with Herair. One of the reasons I enjoy working with him is because he’s honest. He also, refreshingly, knows exactly what he wants – that makes things easier. But even better than that, he doesn’t beat around the bush: if it’s wrong, he’ll tell you. If it’s right, he’ll tell you.

And that’s how he built S T Go of Beverly Hills, a major skincare products corporation. He tells his customers how it is, and they appreciate that. Herair makes honest products. He uses honest ingredients. The results speak for themselves.

Herair is also a mover and shaker in the art world. And there, he also has a reputation as an honest business man. In the subjective world of modern art, the truth is as elusive as anywhere in the universe. He speaks to you about your truth toward art or a specific piece, and he uses that honest conversation to explore the art he offers.

“He tells his customers how it is, and they appreciate that. Herair makes honest products. He uses honest ingredients. The results speak for themselves.”

Herair Garboushian is where he is because he is honest.

Interfanatic Service Focus: Interfanatic The Works Year-Round Local Marketing

Another place honesty is crucial: online reputation management. There are many bad apples or even competitors out there who will talk ill of your business. Of course, sometimes a good deal goes bad. It happens. It’s life, it’s business. But the way to address it isn’t to ignore or deny, it’s to engage and be honest. If you screw up – and people know, everyone does – just be honest about it.

We help you do that. We also help you get more positive reviews and help you fix or at least address the few negative ones that come in. You have to engage, you cannot ignore. Otherwise, the momentum due to unfortunate human nature, will be against you.

It’s our pleasure to help you put your best foot forward.

Interfanatic: Giving and Getting Honesty, the Best Way Forward

I’d love to help you with your business. But the only way we can work together productively is if we’re honest with each other. We may disagree at times, but you are the expert in your field. I honestly believe that. If I don’t, I’m unlikely to be able to work with you. And I do want to work with you.


This week’s image:
Interfanatic‘s founder, Ryan Delane, takes or creates every image you see in our social feed.

Honesty, an Interfanatic Quality. Interfanatic Digital Marketing founder Ryan Delane takes or creates every image you see in our social feed.
Honesty, an Interfanatic Quality. Interfanatic Digital Marketing founder Ryan Delane takes or creates every image you see in our social feed.

There’s something honest about a blue winter’s day. I photographed this from June Lake some years ago now. As I was looking through images for the social feed, I found this one, and there’s something brutally honest about it. It’s also beautifully romantic at the same time – perhaps because I took it from inside a warm room. True honesty is unforgiving, as are the mountain climes at times. Just like navigating this terrain, the best way forward for all of us is with commitment and honesty.

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